EQUINOX

Members-only Platform

Online and mobile platform that allow members to plan, track, and share their fitness regimen to achieve their desired goals. Utilitarian design over marketing objectives defines the MYEQ brand. Coming Up: Internet body scale kiosk and GPS enabled sports watch integration projects.

 

Role

Contract Creative Lead

Agency

Equinox (in-house)

Focus

Branding
Competitive Research
Concept Development
Design Ideation
UX/UI